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JANUARY 2026

Schesir - Born Carnivore

Contest

Schesir - Born Carnivore

Product group: CAT

Discover Schesir BORN CARNIVORE: our first oven-baked protein kibble!

  • A reminder to the cat's physiology

    Cats and humans have shared space, affection and habits for centuries. Nevertheless, when we talk about physiological and nutritional needs, we must always remember that they are totally different. Humans are omnivores and can eat everything; house cats, on the other hand, are obligate carnivores due to their physiology.
    To live and grow optimally, the cat needs to be fed a diet with a high intake of animal protein. There are two ideal ways to go: offer him exclusively complete and balanced wet food or the innovative Schesir BORN CARNIVORE baked kibble, in combination with another complete wet food.
  • Nutrition without competition

    Experts agree: animal protein, vitamins, minerals, essential amino acids and top-quality fats are the perfect formula for nature-appropriate nutrition. Unfortunately, most of the kibbles on the market cannot compete with the complete and balanced wet food, both in terms of nutrients and palatability, but with Schesir BORN CARNIVORE it’s a whole different story!

 

  • The Benefits of Schesir Born Carnivore

    Thanks to their formulation with fresh meat or fish as the first ingredient, home carnivores can achieve the optimal protein quota, just like in nature.
    These kibbles have outstanding benefits:

    - More than 43% of total protein over the total recipe
    - Fresh meat or fish as first ingredient (33-35%)
    - Grain free and minimised carbohydrates: less than 12%
    - The first 4 ingredients come from animal sources


    In addition, they contain Omega 3, Omega 6 for the well-being of coat and skin, and fibre to aid digestion. Simply add one complete wet food to the bowl to achieve the right level of hydration and lunch is served!

  • The right recipe for every cat!

    To delight the palate of the most demanding felines, SCHESIR BORN CARNIVORE line offers three recipes for adult cats: chicken with egg, chicken with herring and salmon, herring with salmon, and a chicken with egg one suited for kittens, all available in a double format to get them used to the new product: 255 g for a first try, while a 1.25 kg one for a proper monthly supply.

  • Baked, for maximum nutrition!

    How are they so good and nutritious at the same time? The secret lies in the ingredients and a preparation method which is currently unique in the market! The baking process differentiates Schesir Born Carnivore from all the other kibbles on the market produced with the extrusion method, thanks to a gentle cooking process with no high temperatures and pressures involved, keeping higher levels of vitamins and minerals than the usual extruded ones.




Category
Food

Date of market launch (dd/mm/year)
01/03/2024

Describe here what is new about the product. This text will be used as a basis for the jury and the press.(max.lengte textarea: 1000)
Introducing Schesir BORN CARNIVORE: Our first oven-baked protein kibble! Cats are obligate carnivores and to grow and live optimally they need being fed a diet rich in animal protein, vitamins, minerals, essential amino-acids and top-quality fats. The majority of extruded kibbles on the market contain low levels of protein and high levels of carbohydrates which a cat cannot properly synthetize. Schesir BORN CARNIVORE changes the rule of the game, with a new Baked Kibble with: -More than 43% of total protein over the total recipe -Fresh meat or fish as first ingredient (33-35%); -Grain free with low carbohydrates: less than 12%. -The first 4 ingredients coming from animal sources. This thanks to a gentle baking process which keeps higher levels of vitamins and minerals than the usual extruded kibbles. Available in 4 different recipes (Chicken with egg, chicken with herring and salmon, herring with salmon, chicken with egg for kittens) in 255g and 1,25kg formats!

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